The Impact of Strategic Asset Allocation, Market Feasibility Analysis, and Project Implementation on Organizational Performance in the Real Estate and Telecommunications Sectors in Saudi Arabia

Abstract

This study examines the influence of Strategic Asset Allocation, Market Feasibility Analysis, and Project Implementation on organizational performance in Saudi Arabia’s real estate and telecommunications sectors. Using Structural Equation Modeling (SEM), the study evaluates both the direct and indirect relationships between these factors and organizational performance, assessed through financial growth, market share, and project success rates. The results demonstrate that Strategic Asset Allocation, Market Feasibility Analysis, and Project Implementation each have a positive and significant impact on organizational performance, with Strategic Asset Allocation exerting the strongest influence. Market Feasibility Analysis and Project Implementation also play vital roles, though to a lesser extent.  The findings underscore the critical importance of aligning resource allocation strategies with accurate market insights while simultaneously strengthening project execution capabilities to achieve superior performance outcomes. This integrated approach can lead to enhanced financial growth, a stronger market presence, and higher project success rates. For business leaders and policymakers in Saudi Arabia, these results provide actionable insights, emphasizing the need for a comprehensive strategic management framework.